90-Day Growth System

The Nordsteg Growth System

Your growth system built in 90 days – or your money back

Campaigns, tracking, landing pages, reporting. A complete marketing system in 90 days. And you can still cancel any day.

Three promises no competitor makes

For most business owners, marketing feels like a black box. We flip the risk around.

01

System Guarantee

After 90 days your marketing system is up and running - or you get everything back.

No excuses, no evasions. Seven concrete points on the checklist - either all fulfilled or full refund.

02

Cancel anytime

No minimum term, no notice period, no lock-in contracts.

If we don't deliver, you're gone tomorrow. That our clients stay for over 5 years on average says more than any 24-month contract.

03

Everything is yours

Campaigns, landing pages, tracking, strategy - your property from day one.

You're building an asset, not running up ongoing costs. Leave - and take everything with you. That simple.

The roadmap

What 90 days look like with us

01

Week 1-2

Foundation

Before we spend a single euro on advertising, we understand your business. Strategy workshop, buyer persona and technical setup are in place.*

02

Week 3-6

Build

Campaign structure, ad copy, creatives, landing pages. The system goes live - and the first real data starts coming in.

03

Week 7-12

Optimization

A/B tests, keyword refinement, automated reporting, documentation. You understand what's working and why.

* The foundation in detail:

Strategy workshop (90 min) — in person or remote. Together we develop your buyer persona as the basis for every campaign, ad and landing page. AI-assisted development — the workshop turns into a complete customer journey in a fraction of the usual time. In parallel: technical foundation — conversion tracking (GA4, events), campaign audit, competitor analysis and KPI dashboard. Result after two weeks: strategy and tech are in place.

The guarantee checklist

On day 90 these seven points stand - or you get everything back. Concrete, verifiable, no fine print.

Strategy foundation documented

Buyer persona, customer journey and messaging strategy are in place and feed into every campaign.

Campaigns live and optimized

Structure, keywords or audiences, and ads are running - not as drafts, but in the market.

Tracking implemented flawlessly

Every enquiry, every purchase, every contact is measured cleanly - across all platforms.

Landing pages live and conversion-optimized

Not "the existing page will do" - but landing pages that actually convert.

Reporting dashboard live

You see your numbers any time. No monthly "colourful reports" - but real-time transparency.

First optimization round based on real data

Not just set up - but already improved once. That's the difference between "running" and "learning".

Documentation: you understand the system

No black box. What runs, why it runs, and how you could continue it - in writing.

The guarantee applies to the system, not to lead numbers. Nobody can honestly guarantee how many enquiries will come in within 90 days - that depends on industry, market and a thousand factors. What we do guarantee: after 90 days the engine is running.

What you take with you - whether you stay or not

Most agencies build systems that collapse without them. We build assets. Yours, from day one.

Campaign setups

Structure, keywords, audiences, ads, bidding strategies - fully documented and transferable.

Landing pages

Design, code, copy - either on your domain or handed over including all sources.

Tracking setup

GA4, events, conversions, tag manager configuration - in your accounts, under your control.

Strategy document with buyer persona

Buyer persona, customer journey and messaging foundation - so any agency, freelancer or your in-house team can keep going. The question "what do we say to whom?" is answered.

Reporting dashboard

Live overview of all relevant metrics - not as a PDF, but as a real-time tool.

Competitor analysis

Who's in the market, how they position themselves, where the gaps are - as a solid document.

"Leave after 90 days - and you'll have a complete marketing system you can run internally. Or stay. That most stay is our proof, not your contract."

Umsatz ohne Zufall - Nicolas Fabjan

The method behind it

The method behind it – in book form.

The 90-Day Growth System is not an experiment. It is based on the model that Nicolas Fabjan has developed over more than 15 years with 400+ companies – and which he has documented in 13 chapters in "Umsatz ohne Zufall".

The 90-day quick-win plan from the book? That's the blueprint for phase 1-3.

The KPI system your CFO actually understands? We build that in week 1-2.

The insight that standing still costs more than change? That's why there's a guarantee.

Every participant in a strategy call receives the book personally signed by post. No purchase, no obligation.

More about the book

How things can continue from there

The 90-day system is the start. What happens after day 90 is your decision.

Start

Stage 1 · 90 days

Growth System

The system gets built. After 90 days it stands - with guarantee. Everything is yours.

  • System guarantee or money back
  • Cancel anytime
  • All assets are yours

Stage 2 · from day 91

Growth Partner

The system runs - we squeeze more out of it than any in-house team could. Optional, never mandatory.

  • Cross-client benchmarks from 40+ accounts
  • Quarterly sprints with new goals
  • Proactive recommendations, not ticket-taking

Stage 3 · for the ambitious

Scaling Roadmap

We don't just rebuild your marketing - we rebuild your company. With Nicolas personally.

  • Positioning and offer architecture
  • Sales system and KPI cockpit
  • Sparring partner at executive level

No subscription lock-in, no upselling pressure. Each stage is optional - the decision is always yours.

Who the system is built for

We don't work with everyone. That's not a marketing trick - it's the precondition for the guarantee.

Good fit

What we expect

  • Product or service is already live in the market
  • Ad budget available for meaningful tests
  • A decision-maker who can approve things within 48h
  • Willingness to provide access within 5 business days
  • Thinks in systems, not in "just let's try it"

Not a fit

Who we politely decline

  • "I just want to try it for a month first"
  • Startups without a clear product in the market
  • No decision-maker who can approve things quickly
  • "The last three agencies were all incompetent"
  • Expecting a lead guarantee instead of a system guarantee
  • "Skip the strategy, just run ads right away"

We onboard only two new clients per month. Because quality takes time - and only this way is the guarantee credible.

Frequently asked questions

What is the strategy workshop at the beginning?
In the first two weeks, we sit down with you for 90 minutes - in person or remote. Together we work out who your ideal client is, what drives them and what the journey from problem to solution looks like. From this we develop the customer journey and the messaging foundation for all campaigns, with AI support. Sounds extensive? Other agencies charge several thousand euros extra for this. With us it's included in the system - because good campaigns without a strategy are just burning money.
How exactly does the money-back guarantee work?
The guarantee refers to seven clearly defined points (see checklist above). If even one of these points is not fulfilled on day 90 - and the reason is not something within your area of responsibility (e.g. delayed access, missing approvals) - you get the complete retainer fee back. The ad budget that went directly to Google or Meta naturally stays there. We don't hide this in the fine print, we put it in the kick-off contract - transparent, verifiable, partner-like.
Why don't you guarantee a lead number?
Because nobody can honestly do that. How many qualified enquiries come in within 90 days depends on industry, catchment area, seasonality, competition and ten other factors. Anyone promising you a fixed number is lying or doesn't understand the business. What we guarantee is something more valuable: that the engine is running after 90 days. In our experience, most clients see their first results after 4-8 weeks - but the engine guarantees that, not us.
If I can cancel any day - why should I stay 90 days?
You shouldn't have to. If after four weeks it's obvious that it's not going to work, cancel. You take everything with you that has been built up to that point. But realistically: 90 days is the time in which a marketing system truly takes shape. Campaigns learn, tracking stabilises, landing pages get optimised. Anyone who throws in the towel after 30 days is paying without getting the full benefit.
What happens after the 90 days?
Three options - and the decision is yours. (1) You take the system in-house or hand it over to another agency - with all assets. (2) You become our growth partner and we keep optimising. (3) You take the next step into the Scaling Roadmap and rebuild your whole company with Nicolas personally. We don't push anything. In the 90-day review, we put all options transparently on the table - then you decide.
Which channels are included in the system?
That depends on what makes sense for your business. Typically Google Ads (often including Search and Shopping) plus Meta Ads (Facebook/Instagram). In some cases YouTube, LinkedIn or Pinterest are added. This is always accompanied by conversion tracking, landing pages and reporting. What we don't do: add channels just because "that's how it's done". The system is tailored to your business, not to a checklist.
What does it cost?
That depends on scope, channels and your ad budget. In the free initial call, we run the numbers together and tell you honestly whether it will pay off in your industry. What we don't do: throw a flat price into the room that doesn't fit for 90% of enquirers. And you only pay the retainer to us - the ad budget goes directly to Google or Meta, not through our books. Full transparency.
Do you have evidence that this works?
Yes. We've been serving clients since 2010, on average they stay with us for over 5 years - some clients have been on board for more than 6 years. You'll find concrete anonymised case studies from cosmetics, watchmakers, water sports, online pharmacy, hospitality and e-commerce on our results page. What we don't do: advertise with client names. Discretion is part of our work - and you get that discretion too.

Ready for a marketing system that is guaranteed to stand?

In a free 30-minute call, we'll look at your current situation and check together whether the 90-Day Growth System makes sense for you.

No obligation. Honest. No sales pressure.

As a thank you for coming: Every participant receives "Umsatz ohne Zufall" – the book by our managing director Nicolas Fabjan – personally signed by post. No purchase, no obligation. Even if we don't end up working together.

Book a Discovery Call

Or call us: +43 676 4703583