Google Ads Management

Google Ads Management - more enquiries, less wastage

Google Ads management by specialists: more enquiries, higher ROAS, less wastage. Daily optimisation, transparent results. Book your strategy call now.

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Google Ads management that pays off

Your Google Ads campaigns in the hands of specialists who optimise daily, report transparently, and only stay if the numbers are right.

01

Daily optimisation

We don't just look in once a month.

Your campaigns are analysed and adjusted daily - that's how we get the maximum out of your budget.

02

Transparent to the last cent

You always see what's running and what it costs.

No hidden fees, no black box - you always know what your money is doing.

03

Cancel anytime

We don't hold you with contracts.

You stay because the results are right - not because you have to.

Who does Google Ads management make sense for?

🏢

B2B companies with services that need explanation

Your customers actively search for solutions - but few agencies understand how to reach B2B decision-makers on Google. We do. More in our B2B Lead Generation.

🛒

Online shops with growth ambitions

You're already selling, but ROAS could be better? We optimise your shopping campaigns until every euro measurably brings more back.

🔧

Service providers that need qualified enquiries

Tradespeople, consultants, doctors - anyone who depends on enquiries needs campaigns that deliver not just clicks, but real prospects.

4 steps to profitable campaigns

01

Analysis & strategy

We look at your existing campaigns (if any) and analyse the competition.

From that we develop a strategy tailored to your goals - not to templates.

02

Campaign setup

Keywords, ad copy, audiences, bidding strategies.

We build your campaigns so that from day one there is no budget waste.

03

Daily optimisation

This is where the wheat is separated from the chaff.

While other agencies send monthly reports, we optimise daily. Bid adjustments, negative keywords, A/B tests - continuously.

04

Reporting & scaling

You get clear reports that even non-marketers understand.

If the numbers are right, we scale together - if not, we change course immediately.

Honest words: this isn't for everyone

💰

Budget below 1,500 euros

If your monthly ad budget is below 1,500 euros. Below that, we can't guarantee meaningful optimisation - there's simply not enough data.

🤝

No pure execution agency

If you're looking for an agency that just does what you say. We advise actively and say no when an idea won't work.

⏳

No instant results

If you expect results in 3 days. Google Ads needs data to learn - those who give up after a week are throwing money away.

What you can expect

01

More qualified enquiries

No clicks for clicks' sake.

Our campaigns are optimised for conversions - you get enquiries from people who want to buy.

02

Better ROAS

Through daily optimisation and smart bidding strategies, we get more out of your budget.

Typical: 20-40% improvement within the first 90 days.

03

Predictable customer acquisition

Google Ads makes your growth controllable.

You know what a lead costs, and you can turn up the budget when you have capacity.

Why Nordsteg instead of the alternatives?

Option 1

In-house

A good Google Ads manager costs 50,000–70,000 euros per year (salary + overhead). Add tools, training and the risk that the person leaves and takes the knowledge with them. With us you get a whole team for a fraction.

Option 2

Traditional agency

Most agencies handle 50+ clients per team member, check your campaigns once a month and send a PDF. We manage fewer clients, but more intensively – with daily optimisation and a direct contact.

Option 3 · Nordsteg

Nordsteg

Personal management with daily optimisation, a direct line to Google (we're a partner), no contract lock-in. You pay for results, not PowerPoint slides.

The path to collaboration

01

Discovery call

We get to know your business and look at your current numbers.

We check whether Google Ads even makes sense for you. No sales pitch - honest assessment.

02

Onboarding

If it fits, you get a concrete proposal.

After you give the go, we begin onboarding: accesses, tracking setup, conversion definition - everything we need for clean data.

03

Go live & optimisation

The campaigns go live. From now on, daily optimisation begins.

After 2-3 weeks we have enough data for first informed adjustments, and after 4-6 weeks you'll see solid results.

Frequently asked questions

What does Google Ads management at Nordsteg cost?
Our Google Ads management starts at 429 euros per month (net). This includes the complete campaign setup, daily optimisation, monthly reporting and a dedicated point of contact. The exact cost depends on scope - for example how many campaign types (Search, Shopping, Display) you need. In the initial call we discuss your goals transparently and recommend a realistic budget. So you know from the start what to expect - no hidden costs, no nasty surprises.
Do I need a minimum ad budget?
We recommend a minimum monthly ad budget of 1,500 euros, in addition to the management fee. The reason: below that threshold, there aren't enough data points to optimise campaigns meaningfully - Google needs enough clicks and conversions for the algorithms to learn properly. There's no upper limit - we also manage six-figure budgets. What matters is not the absolute sum, but that we use your budget as part of a well-thought-out performance marketing strategy that pays off measurably.
How quickly will I see results?
You'll see first clicks and impressions within a few days of campaign launch. Solid trends - which keywords convert, which ads perform - show after 2-3 weeks. Well-founded results with optimised cost-per-lead and stable ROAS can be expected after 4-6 weeks. Google Ads needs data to learn, and the smart bidding algorithms continuously get better. Through our tracking and analytics setup, you can see in real time how your campaigns are performing. Patience in the early phase pays off.
What happens to my existing campaigns?
First we thoroughly analyse what's there: account structure, keywords, ad copy, bidding strategies and historical data. Sometimes we build on the existing structure and optimise from there - sometimes a fresh start is the better strategy because the old structure has fundamental problems. We decide that together, based on data, not on principle. Existing conversion data and audiences are never lost in the process. Your Google Ads account naturally always remains your property - we simply act as the administrator.
Can I really cancel anytime?
Yes, that's not a marketing line. No minimum term, no notice period, no hidden clauses. If you want to stop tomorrow, that's your right - we cleanly hand over all campaigns and accesses. We're convinced that good results are the best retention. The vast majority of our clients stay with us voluntarily because the performance is there. And if you're also thinking about Meta Ads, the same fair conditions apply.

Ready for marketing that actually pays off?

In a free 30-minute call, we'll look at your current situation and show you where the biggest potential lies.

No obligation. Honest. No sales pressure.

As a thank you for coming: Every participant receives "Umsatz ohne Zufall" – the book by our managing director Nicolas Fabjan – personally signed by post. No purchase, no obligation. Even if we don't end up working together.

Book a Discovery Call

Or call us: +43 676 4703583