Regionally known. Online invisible.

You live on word-of-mouth. Works – until it doesn't. An employee retires, a referrer moves away, and suddenly the jobs are missing. No system, no lever, no plan B.

In spring the phone rings non-stop, in winter silence. You can't plan capacity, can't keep your team evenly busy and can't forecast revenue.

At some point someone built a website. A business card on the internet. But enquiries? Zero. Because a website without marketing is like a shop window in a side street – pretty, but invisible.

Years of experience with regional businesses

Enquiries instead of luck & seasonal chaos

You know which euro brought which enquiry

Notice period – no risk

Referrals are gold – but uncontrollable. You can't decide when and how many enquiries arrive. A marketing system doesn't replace referrals – but it gives you control over your utilisation.

Your Google listing is often the first thing potential clients see – even before your website. Wrong opening hours, no photos, no reviews. And the competitor around the corner has 47 reviews at 4.8 stars. Guess who the client calls.

Your website shows services and reference photos. Good. But where's the phone number in the header? Where's the contact form that doesn't have 8 fields? A website needs to do one thing: get the visitor to contact you. Everything else is decoration.

„How did you hear about us?“ on the phone is not tracking. We set up clean measurement: which ad triggered which call, which form which enquiry. So you know where your money is working.

„All of Austria“ sounds ambitious but burns budget. A roofer in Villach needs clients within a 50 km radius, not in Vienna. We focus campaigns on your real catchment area.

You have happy clients – but only 3 Google reviews. Your competitor has 50. Reviews are the strongest trust factor for trades clients. We help you set up a simple process so satisfied clients actually leave reviews.

✓ Good fit

• ✓Trades or specialised business with 5+ employees – Big enough to handle additional jobs.
• ✓Regional with a clear catchment area – Focus enables cheaper click prices and clear campaign control.
• ✓At least €1,500/month ad budget available – At this scale campaigns deliver solid data and can be optimised.
• ✓Wants predictable growth instead of hoping for referrals – The right mindset for building a system instead of managing chance.
• ✓Decision-maker who can approve within 48 h – Speed is critical during build-up. Long approval chains slow everything down.

× Not a fit

• ×Sole trader who is already at full capacity – Then you don't need marketing, you need an employee.
• ׄI just want to try it for €300“ – Not enough data for meaningful optimisation in your region.
• ×No interest in a working website – Without a converting landing page every campaign fizzles out.
• ×No capacity for additional jobs – Capacity first, then enquiries.
• ׄOnline doesn't work for us“ – If 90 % of people google their next tradesperson, online works everywhere.