Newsletter & email marketing - customer loyalty that measurably works

Email marketing agency in Carinthia: professional newsletters & automation for stronger customer loyalty. GDPR-compliant. Request advice now.

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Email marketing that retains customers

We develop newsletters and automations that get opened, generate clicks and turn prospects into repeat customers. GDPR-compliant, measurable, personally managed.

GDPR-compliant from the start

No guessing on data protection.

We set up your email campaigns so double opt-in, imprint and unsubscribe links work cleanly from day one. You can focus on your content.

Automation instead of manual work

Welcome series, abandoned cart, reactivation.

We build email automations that work around the clock for you. Set up once, effective long-term.

Measurable to the last conversion

Open rates, click rates, conversions.

You see exactly what works and what doesn't. No gut-feel marketing, but decisions based on real numbers.

Who does email marketing make sense for?

🛒

Online shops with an existing customer base

You have customers who bought once - but do they come back? With targeted email marketing for online shops you get more out of your existing base, without constantly new ad costs.

🤝

B2B companies with long decision cycles

Your customers need time before they buy. With email automation you stay in touch, deliver relevant content and are present when the decision is made. Lead nurturing that works. Ideal combined with B2B lead generation.

🔄

Service providers with recurring services

Whether hairdresser, tax advisor or fitness studio - if customers should come back regularly, a professional newsletter is the direct line. Cheaper than social ads, more personal than display advertising.

Strategy & goal setting

What do you want to achieve? More repeat purchases, more leads, stronger retention?

We analyse your audience, existing contact lists and your business goals. From that we develop an email strategy that fits your company - whether newsletter, automation or both.

Tool setup & GDPR check

No clean setup, no professional email marketing.

We set up your email marketing tool (Mailchimp, Klaviyo, Brevo or your existing system), configure all GDPR requirements and connect tracking cleanly to your website.

Template design & automations

Email templates that look good on all devices and match your brand.

We also build the automations that reach your customers at the right time with the right message.

Sending & optimisation

After the first send, the real work begins.

Subject line tests, send-time optimisation, refining segmentation. We learn from the data and continuously improve.

What you can expect

Repeat customers without ad cost

You don't pay for every contact again.

The biggest advantage of email marketing: once won, you can address your list again and again - without extra media cost.

Higher conversion rates

Email reaches people who actively signed up.

This audience converts better than cold traffic. Typical: 3-5x higher conversion rate than display advertising.

Predictable revenue peaks

Sale planned? New product?

With an active email list you can steer revenue peaks deliberately. You hit send - and know what happens.

Honest words: this isn't for everyone

📭

No email addresses

If you don't have email addresses yet.

Email marketing needs a base. We can help with list building - but if you start from zero, it takes time for the effort to pay off.

📅

Too rarely something to say

If you only have something to say once a year.

Newsletters work through regularity. Those who only write at Christmas get forgotten - or end up in spam.

⚡

Fast results without substance

If you expect fast results without substance.

Email marketing builds relationships. That needs time, good content and patience. Those who rely on spam tactics damage their brand long term.

In-house, DIY tool or Nordsteg?

Option 1

In-house

A marketing manager who really masters email marketing is hard to find. Most can send newsletters - but automation, segmentation and conversion optimisation? That requires specialisation rarely available in-house.

Option 2

Mailchimp & Co.

Mailchimp & Co. are easy to use - as long as everything works. But who optimises your open rates? Who tests subject lines? Who builds the automations? Tools are only as good as the people using them.

Option 3 · Nordsteg

Nordsteg

Email marketing agency focused on results. We handle strategy, setup, design and ongoing optimisation. You deliver the content (or we help with it), we handle everything else. Personal management from Carinthia, GDPR-compliant implementation.

Getting to know each other

We get to know your business, look at your existing email activities and clarify what setup makes sense for you. Newsletter, automation or both? After the call you know what's possible.

Strategy & setup

We create a concept for your email strategy, choose the right tool and set everything up. Templates, automations, GDPR settings - after this phase everything is ready to launch.

Launch & optimisation

The first emails go out. From now on we analyse the data, test variants and continuously optimise. Depending on need, we take over ongoing management or train your team to run it internally.

Frequently asked questions

Is email marketing still relevant?

More relevant than ever. Email delivers an average ROI of 36:1 - no other marketing channel comes close. While social media reach is continuously declining and you have to pay for every contact again, emails reach your recipients directly - no algorithm in between. Especially in e-commerce and B2B lead generation, email is the channel that turns prospects into customers and customers into regulars. Your email list belongs to you - unlike social media followers.

How do I design GDPR-compliant newsletters?

We take that over completely. Double opt-in, correct imprint, working unsubscribe link and complete documentation of consents - we implement all legal requirements so you're on the safe side. That also includes the correct integration of consent management on your website, so sign-ups are captured cleanly from the start. We also briefly train you on the key do's and don'ts so your team doesn't make mistakes in daily work. GDPR-compliant email marketing isn't rocket science - you just need to set it up right from the start.

Which email marketing tools does Nordsteg use?

We work with the common platforms: Mailchimp, Klaviyo, Brevo (formerly Sendinblue), ActiveCampaign and others. Tool choice depends on your specific requirements - list size, automation complexity, budget and existing integrations all play a role. We advise neutrally and recommend what fits your setup best. It gets especially exciting when we combine email tools with AI-powered automations - for example for dynamic content that adapts automatically to your recipients' behaviour.

What does professional email marketing cost?

This depends on scope. A one-off setup with templates, segmentation and basic automations (welcome series, abandoned cart, re-engagement) starts at around 2,500 euros. Ongoing newsletter management with copywriting, design and sending is available from 290 euros per month. More complex setups with multi-stage automations and A/B testing are priced higher. In the consultation call we discuss your requirements, look at your current situation, and create a concrete, transparent proposal - with no hidden costs.

How often should I send newsletters?

As often as you have something relevant to say - but at least once a month, so your brand isn't forgotten. Most of our clients send two to four newsletters per month. The right frequency depends on your industry and content: an online shop with changing offers can send more often than a B2B service provider. Too much annoys and raises unsubscribe rates, too little lets your list go cold. Together we find the right balance and continuously monitor engagement metrics.

Ready for marketing that actually pays off?

In a free 30-minute call, we'll look at your current situation and show you where the biggest potential lies.

No obligation. Honest. No sales pressure.

As a thank you for coming: Every participant receives "Umsatz ohne Zufall" – the book by our managing director Nicolas Fabjan – personally signed by post. No purchase, no obligation. Even if we don't end up working together.

Book a Discovery Call

Or call us: +43 676 4703583