AI & Marketing Automation

AI & marketing automation - intelligent systems that work for you

AI-powered automation for marketing, sales and e-commerce. From smart lead qualification to automated budget control. Cancel anytime.

Intelligent systems that think along

Your team spends hours on tasks an intelligent system handles in seconds. We combine AI and automation into systems that think along - so your team can focus on what only humans can do.

01

Runs even while you sleep

Your AI systems work around the clock.

Budget deviations are detected at night, leads receive their personalised offer in the morning – without anyone sitting in the office. While your competition is still reviewing Friday's numbers on Monday morning, your system has long since reacted.

02

Working systems, not consulting slides

You don't get a concept paper about "AI potential" - you get a running system from day 1.

No IT project, no specification document – pragmatic solutions that work immediately. Most of our automations pay off within the first three months through saved work time and fewer errors.

03

AI we use ourselves – since 2018

We don't talk about artificial intelligence. We use it – internally and for clients.

Back in 2018 we started optimising Google Ads CPCs with machine learning. Long before ChatGPT brought the word "AI" into every agency conversation. For strategy, content, data analysis and process control – what works for us, we build for you.

Who is AI & automation useful for?

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E-Commerce with growing complexity

Your shop sells well, but the processes behind it can't keep up. Orders transferred manually, invoices created by hand. AI and automation bring order into growth.

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Marketing teams drowning in spreadsheets

Your marketing lead spends half the day gathering data instead of on strategy. Your campaign managers recalculate budgets manually. That's wasted talent.

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Managing directors who can no longer scale

Every new client means more manual work. More quotes, more budgets, more reports. AI-powered automation solves this problem - without hiring new staff.

4 steps to intelligent systems

01

Process analysis (free)

In 30 minutes we identify your biggest time drains and AI potential.

Where can AI help right away? Where does classic automation make more sense? Honest assessment - not every process needs to be automated.

02

Concept & prototype

We design the workflow and build a working prototype.

Within a few days you see what the finished system looks like - not as a presentation, but as a live demo with your real data.

03

Implementation & testing

We build the system, test it thoroughly, and connect it to your existing tools.

No big bang - we start with the most important process and expand step by step.

04

Monitoring & further development

Your AI systems are monitored and learn.

If something isn't working, we know before you do. Updates, adjustments and new requirements are possible any time.

What you can expect

01

Measurable time savings

Our clients typically save 10-20 hours of manual work per week.

That's 500-1,000 hours per year - time your team uses for value-adding tasks.

02

Smarter decisions

AI analyses data faster and recognises patterns humans miss.

Better budget decisions, faster reaction to market changes, more precise customer communication.

03

Scaling without adding staff

Twice as many clients doesn't mean twice as many employees.

AI-powered processes scale with you - whether you send 10 or 100 quotes per week.

In-house, IT consulting or Nordsteg?

Option 1

IT consulting

Large IT service providers work with day rates of 1,200-2,000 EUR and months-long concept phases. In the end you have a document, but no running system.

Option 2

In-house developer

A good AI/automation developer costs 60,000-80,000 EUR per year. Add onboarding, tools, and the risk the person leaves and takes the knowledge with them.

Option 3 ยท Nordsteg

Nordsteg

We use AI and automation internally - every day. No theory, but proven systems. Pragmatic, fast, working. Cancel anytime.

Honest words: this isn't for everyone

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Too little volume

If you only have a single process that costs 10 minutes per week.

Then neither AI nor automation is worth it - keep doing it manually.

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Undefined processes

If your processes aren't defined yet.

We automate existing workflows. If you don't yet know how your sales process should work, AI is the wrong first step.

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Big IT project wanted

If you're looking for a big IT project with specification document.

We work agile and pragmatic. Those who need a 6-month concept phase are better off with IT consulting.

How we start the collaboration

01

Getting to know each other

Together we look at your workflows and identify the 3 biggest opportunities for AI and automation. Honest assessment: what's worth it, what isn't, and roughly what it costs.

02

Prototype & feedback

After you give the go, we build the first workflow as a working prototype. You test it with real data and give feedback - before we continue.

03

Production & support

The system goes into production. We monitor, optimise and expand as needed. You focus on your business.

Frequently asked questions

How long does it take for an AI system to run?
It depends on complexity. Simple automations like budget alerts or notification systems are productive in 1-2 weeks. AI-powered processes like smart lead qualification or automated quote generation take 2-4 weeks. Complex integrations connecting several systems with machine learning need 4-8 weeks. We deliberately always start with the quick win - the process that saves you the most time noticeably. That way you experience the value immediately while we work on bigger building blocks in parallel. In the initial call we jointly define the most sensible order.
Is my data safe?
Yes, data security is non-negotiable for us. We work exclusively with GDPR-compliant tools and servers within the EU. Your data is never used for AI training and only leaves your systems when you explicitly approve it. For particularly sensitive use cases, we use self-hosted solutions that run entirely in your own infrastructure. Combined with a professional tracking and analytics setup, we make sure you always have full visibility over your data flows. Transparency comes first in every project.
Which tools does Nordsteg use?
Our tech stack includes Make.com and n8n for workflow automation, OpenAI and Claude for AI applications, and custom APIs for individual integrations. Depending on need we integrate Slack, Notion, Google Sheets, CRM systems, shop systems like Shopify or WooCommerce, and accounting software. The key point: we adapt to your existing infrastructure, not the other way round. If you already have an e-commerce system in place, we dock our automations seamlessly onto it. There are no silo solutions - everything interlocks and communicates reliably.
Do I need technical knowledge?
Not at all. We explain everything in understandable language and build systems your team can operate without programming knowledge. You don't have to know how AI works under the hood - only what it should do for you. Every system gets clear documentation and personal onboarding. If something changes, we adapt. And if, for example, you want to set up automated newsletter and email campaigns, we show your team exactly how the workflows work and where they can step in if needed.
What does AI & automation cost at Nordsteg?
Simple integrations like API connections start from EUR 280 one-off. AI-powered workflows with smart logic start from EUR 990. Complex systems connecting multiple tools and data sources start from EUR 2,900. Monthly support and further development is available from EUR 149. In the free initial call we analyse your processes and give you a concrete, binding estimate - no surprises afterwards. Important: most of our AI automations pay off within the first three months through saved work time and fewer errors.

Ready for marketing that actually pays off?

In a free 30-minute call, we'll look at your current situation and show you where the biggest potential lies.

No obligation. Honest. No sales pressure.

As a thank you for coming: Every participant receives "Umsatz ohne Zufall" – the book by our managing director Nicolas Fabjan – personally signed by post. No purchase, no obligation. Even if we don't end up working together.

Book a Discovery Call

Or call us: +43 676 4703583